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  • Instagram safety: a how to guide for parents

Instagram social media guide

Help children stay safe on Instagram – a popular online photo and video-sharing platform. You’ll get tips on how to utilise existing safety features to give young people a safer experience on the app.

 

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Find out what features you can use on Instagram to help children protect their privacy and stay safe.

Instagram safety: a how to guide for parents and carers

Released back in 2010, the app is free to download on iOS & Android devices and has amassed over 1 billion monthly users. The minimum age requirement to use the service is 13 years old. For keen ‘instagramers’ the app provides a channel to share their photography skills and daily life events.

Content posted can be amplified through the use of hashtags meaning masses can be reached in a matter of minutes.

Keeping things private

There are various steps you can take to make sure your child’s profile and experience are both as safe as possible starting with the option of a Public or Private Profile:

  • Private Profile
    This ensures only followers that your child knows and approves personally can see their posts.
  • Public Profile
    All posts and activity can be seen by everyone who uses the app and web version of Instagram.

By default, all profiles are Private for children. However, you can also turn this feature off and on by selecting the gear icon in the top right of the profile view followed by “Private Account”.

The sharing and posting of content

There are 3 options to consider when posting content and who with:

  • Public
    The most relaxed profile setting. All photos and videos are searchable and can be viewed and commented on by all users.
  • Private
    Videos and photos are only seen by ‘approved followers’. All followers must be approved by your child.
  • Direct
    Instagram has an option to send the content directly to up to 15 people. Messages are deleted after 2 weeks if they remain ignored.
    Additional message controls are also available here to allow users to decide who they want to receive messages from such as ‘Your followers on Instagram’ or ‘People Who Like Your Page on Facebook’.

Limit on advertising targetting

Instagram limits advertising to children under 18 based on age, gender and location.

When young people turn 18, they are notified about targeting options that advertisers can now use to reach them and the tools available on the platform to control their ad experience.

Location tagging

Tagging a location when posting will show where the photo or video was captured including private vicinities. Explaining to your child the consequences of this is advisable.

Managing the content in your child’s feed

For more information about what, as a user, you can and cannot post click here. To manage the content that your child sees on their feed you can:

  • Unfollow a user
    If your child no longer wants to see a particular user’s content or doesn’t like what they see, simply unfollow that person. This can be executed directly from their profile page.
  • Block a user and/or report their content as inappropriate
    A user can be blocked, or their content reported as inappropriate, by tapping the ellipsis in the top right-hand corner of their profile. Select ‘Block User’ and/or ‘Report Inappropriate Content’.
Keeping comments safe on Instagram

You can use the keyword moderation tool to restrict any comments that contain a list of words you consider offensive or inappropriate.

Users can choose their own list or use default words provided on the app.

How to remove followers

Users with a private account can remove any followers and the person will not be notified.

The platform has made it simpler to remove followers without blocking them. Simply select the follower(s) you wish to remove and press remove and they will not be notified but they will no longer see your posts.

Turning off comments on posts

What is Instagram story and how does it work?

Your Instagram Story can be either a photo or video you upload to your profile that’s visible on the app for 24 hours before it disappears.

Who can comment on your Instagram story?

when you post a Story, one of your followers can send you a message while viewing your Story, but they won’t be able to leave a public comment on it for others to see. You can also select who is allowed to send you a message in response to your Story if you want a bit more privacy.

How do you know who’s looked at your Instagram story?

Instagram also keeps a log of your viewers so you can see which Instagram users have viewed your Story. This viewers list can only be seen by you and not the rest of your Instagram followers.

Instagram stories

What is Instagram story and how does it work?

Your Instagram Story can be either a photo or video you upload to your profile that’s visible on the app for 24 hours before it disappears.

Who can comment on your Instagram story?

when you post a Story, one of your followers can send you a message while viewing your Story, but they won’t be able to leave a public comment on it for others to see. You can also select who is allowed to send you a message in response to your Story if you want a bit more privacy.

How do you know who’s looked at your Instagram story?

Instagram also keeps a log of your viewers so you can see which Instagram users have viewed your Story. This viewers list can only be seen by you and not the rest of your Instagram followers.

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More to explore

See related advice and practical tips to support children online:

  • Advice for 11-13 years
  • Advice for 14+ year olds
  • App safety
  • Social media safety

On site links

  • Online safety issues
  • Parental Controls
  • Digital Resilience Toolkit
  • UKCIS Social media guide for parents and carers
  • Wellbeing and Safety on Instagram – Advice for Parents and Carers
  • Wellbeing and Safety on Instagram – Advice for Teens

Related Web Links

Navigating social media safety tips

Instagram safety tools and privacy

  • Online issues
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  • Sexting
  • Self-harm
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  • Radicalisation
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  • Online pornography
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  • Privacy and identity theft
  • Advice by age
  • Pre-school (0-5)
  • Young children (6-10)
  • Pre-teen (11-13)
  • Teens ( 14+)
  • Setting controls
  • Smartphones and other devices
  • Broadband & mobile networks
  • Gaming platform & other devices
  • Social media privacy guides
  • Entertainment & search engines
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  • My Family’s Digital Toolkit
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  • Primary school resources
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