What is the Yolo app and how does it work?
Yolo which stands for ‘you only live once’ is an anonymous question and answers (Q&A) app that is used within Snapchat. It lets Snapchat users request and send anonymous messages from their friends or from the public (depending on a user’s privacy settings).
When someone sends an anonymous question, only the receiver will see the response but they can choose to share it on their feed.
The app was created by a company called Popshow Inc, it was one of the first apps built by Snap Kit which is a tool for smaller companies to get involved in Snap’s network. Although it works with Snapchat it is not owned or affiliated with Snap.
What is the age rating?
According to OnYolo’s terms and conditions, the minimum age to use the Yolo app is 13+. Under 18s must have permission from a parent or legal guardian to use the app.
The app’s minimum age rating on the Apple App Store was raised from 12+ to 17+ and was given a PEGI rating of 18 on the Google Play Store.
The app is currently unavailable to download in the UK due to its recent suspension.
Why is Yolo popular with teens?
One reason for its rise to fame is its add-on app to Snapchat. The “ask me anything” or “send me anonymous messages” follows a similar format to other Q&A apps such as Ask.FM, Sarahah, and Whisper.
Yolo became the most downloaded iPhone app in the UK and US one week after its release in 2019.
What are some concerns with Yolo?
Recent media coverage regarding a tragic incident where a life was lost due to a result of cyberbullying on the app, meant that the app is currently unavailable to download in the UK.
Although the app’s intended use is to send and receive questions and answers anonymously, due to the format, it opens up users to harmful risks such as cyberbullying and trolling, harassment, hate speech, and other inappropriate behavior.
According to reviews on Common Sense Media, a parent said “… awful inappropriate comments people leave I was absolutely disgusted!!! Teenagers can be mean & this is not an app A teenager should have”.
Another review said “This app is plain and simply a cyber bullying app among children and adults”
A spokesperson from Snap Inc (owners of Snapchat) told HuffPost UK: “While Yolo is not owned or affiliated with Snap in any way, we believe that privacy and security are essential to honest self-expression and this philosophy is key to every product that we create,” she said.
Are there any safety features?
There are no parental controls, privacy, or location settings neither is there any safety information available for parents as the app relies on the settings within Snapchat.
However you can report content on Yolo via the ‘Report inappropriate content’ button, but there is no way to report or block a particular user.